Wednesday, 27 April 2011

Kick-Ass short review..unfinished

In a way, it's almost a shame that Kick-Ass has so much in the way of violence and swearing in it - because as far as superhero movies go-, it's pretty difficult to beat. Its lead character isn't somebody with superpowers, or money and martial arts training, just an ordinary teenage comic book geek, who wonders one day why "everybody wants to be Paris Hilton, but nobody wants to be Spider-Man".
Make no mistake, Kick-Ass is awesome. It is witty and honours the superhero genre; but at the same time, it's a fun example of it.
On the action front, it is brilliant - Dave's early days as a superhero feel brutal and real. And some of the action sequences are brilliant.
The film provides us with a real star; it's in the foul-mouthed, samurai sword-holding, hurricane known as Hit Girl, a character and performance that will make Chloe Moretz a huge star.
Dave’s main quest is to be noticed, and not for being a geek, he also wants to get the girl. And in the end he does.

Wednesday, 30 March 2011

Family Guy

Sitting in the CLC in a double media lesson...creating a Stewie energy drink.
DRINK IT OR DIE XD

Wednesday, 2 March 2011

Tv advert analysis



This is an advert for lynx excite:
The advert shows the people of a pretty European town going about their daily business, when suddenly beautiful angles begin to fall from the sky, and search for the man that has been using new Lynx Excite. The ad breaks to the man spraying Lynx Exicte onto himself in his bedroom.
Lynx is designed for men hence the use of falling angels in tight dressess. The makers of the advert have made it interesting through thier choice of music (Sexy boy by the fallen angels) and thier storyline. They have made it more like an extremly short, extremely wierd fairy tale than an advert. They have also been clever by using angels with every skin tone, hence appealing to everyone. They have also tied this in with what they are wearing, every angel is wearing a dress coloured to match thier skin tone.
The setting of the advert also gives it a fairytale feel because it is a very pretty picturesque village somewhere unknown. The adverts message is that any man, whether he be fat, thin, rich or poor could get a beautiful woman by wearing lynx as the second part of the advert shows. All the fallen women start walking towards a man standing with his moped, the man is totally unawares (as if to say he doesnt even realise how good lynx is) Everyone assumes angels to be innocent so that is why it was so effective when the angels smashed thier halos on the ground as if to say lynks is so good it can make angels fall for you.
The last scene is the man in his room with no top on spraying lynx onto himself, as he is spraying you hear a bang on the roof and a feather falls down. The lynx spray comes onto the screen and a voiceover says "New lynx excite..even angels will fall." Which reinforces my point about the advert suggesting that the product is good enough to attract angels.
Overall I think this is a very successful advert that succeeds in interseting the viewer and appealing to its target audience.

Wednesday, 16 February 2011

Homework: Analyse print ad


This is a print advert for lynx. I chose lynx because I wanted to comment on the fact that in almost every print ad for them I looked at there was a semi nude woman on the front. I chose this particular ad because I thought it was a prime example of sexual explotation to sell a product. The advert has no real slogan or catchy words, it relies on the fact that there is a half naked woman standing under a shower with wash me written on her belly. In this particular lynx advert they are advertising thier new body wash for men. One reason they used the woman is that sex sells. The other is that it will grab your attention as your walking past as they have made the woman so big. I think that the main reason for this advert is to make you remember it and make you talk about it. It is not about how good the product is because the actual product is a tiny picture at the bottom, underneath the bottle of body was it says: "links shower gel...get dirty" This just palys on the fact that they have used a half naked woman in the shower and it is very suggestive. It is as if they are almost trying to imply that if you was with thier product you will find a half naked woman in your shower. The typography is simple as if not to take away from the picture, it is in white. The actual gel is blue and they have tied the backgorund in with this ny making the background blue brick. Overall I think the advert would attract thier probable target audience of 16-60 year old males. I do however think its a shame that they could not think of a more creative and imaginative way to advertise effectively rather than going for the obvious.

Tuesday, 18 January 2011

The advert that I personally dont think works is the Evian advert with the rollerskating babies, I dont think it works because babies have nothing to do with water and they cant rollerskate so it is ridiculous if not a bit creepy. I understand they were trying to say that evian can make you do anything but I think they could of shown this in many other more effective ways. Out of the ten people I asked eight of them thought this advert didnt work and wouldnt make them want to buy evian and seven of them found the cocept creepy. Overall I personally do not think that this advert works.

Wednesday, 24 November 2010

Price:
small so this magazine
must be reasonably expensive.
Otherwise they would put the
price in bold and big numbers
to show how cheap it is.


Strapline:
“Best preview issue ever.”
Makes the reader/buyer think they
should buy this magazine because
it is going to be their best ever issue.


Typography:
Red, white and yellow
simple style font stand out
from dark background.

“Plus”:
using this word makes
you think that this magazine is
giving you extra.


Audience:
this magazine is probably
aimed at adults/young adults
because the style of
writing is quite formal. Plus
they mention more obscure
people e.g James Cameron.


Typography:
“Must-see movie exclusive”
this sucks the buyer in using persuasive
language to make their stories sound good.



Image:
Might attract Harry-Potter fans and/or
girls that like him and boys who idolise him.



Image:
Buyer knows main story
is about Harry Potter.

Image:
Color mid-shot
of Daniel Radcliffe/
Harry Potter

Target audience:
Because the writing is more formal I think this would be aimed at more educated people. I don’t think it was aimed at any particular area.

Comparison:
Out of the two magazines






Typography:
Masthead is Total Film in
bold white writing with total
written in the F of FILM.


Strapline:
“The modern guide to
movies” - This is
saying that they are
trying to appeal to
younger more modern
audiences.

Image:
Color long-shot of
Emma Watson/Hermoine
Granger, holding her
wand with a moody sky
in the background with
lightning flashing across it.

Image:
Would appeal to
Harry potter/ Hermoine
Granger fans.

Typography:
Use subheadings in
bigger,bolder writing
to draw you in and
read the small print.





Typography:
They use words like
plus and “worlds best
movie reviews” To make
their magazine seem
more interesting and
enticing.



Price: Is in small
suggesting the
magazine is not
cheap.

Typography:
Harry Potter written
in big bold letters to
draw people in.
White black and
grey font is used
to stand out from
the background

I think that the target audience for this magazine would be teenagers/young adults because it uses younger language and features e.g “ Are you in our social network?” Also they would be either gender . And from any walk of life. I don’t think that there would be any specific area this was aimed at.